GPX

GPX Racing graphic identity combining the team logo, a large X and a red Porsche.

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Red GPX Racing Porsche photographed in motion on a circuit.

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GPX Racing visual identity with a white logo over a blue-toned racing photograph.

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GPX Racing logo and Is in Our DNA signature on a white background.

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Pat Meignan

GPX Art Direction

TheArsenale defined the art direction for GPX Racing, the racing team based in Dubai. The project brought a creative perspective to the team’s visual identity within the world of motorsport.

Our contribution focused on a coherent visual direction: an approach that connects the energy of racing with a distinctive brand presence. The work shown here presents that direction through the team’s automotive imagery.

  • CLIENT

    GPX Racing

  • YEAR

    2018

  • SERVICES

    Art Direction

  • VISIT WEBSITE

    LINK

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LET’S MAKE SOMETHING ICONIC.

A launch. An artistic collaboration. A campaign people remember.
Bring us your ambition. We’ll bring the ideas—and make them happen.

LET’S TALK ABOUT YOUR PROJECT ↗Or WhatsApp Pat directly ↗

PARIS OFFICE

9 rue Emille Allez
75017 Paris
France

MONACO OFFICE

12 Av. des Spélugues,
98000 Monaco

DUBAI OFFICE

Oud Metha Rd – Umm Hurair Second – Dubai – United Arab Emirates

+971 55 493 4737

Contact