20 YEARS OF THE COOLEST CAR CAMPAIGNS.
For 20 years, we’ve brought automotive brands together with artists, designers and cultural voices. From bold collaborations to memorable launches, we create campaigns that get people talking and build desire for your brand.
LET’S MAKE YOUR NEXT CAMPAIGN ICONIC.
LET’S TALK →A CREATIVE COLLECTIVE
SHAPING CAR CULTURE.
Our roots in automotive and motorsport publishing give us a clear understanding of car culture. We bring that insight to artistic collaborations, brand experiences and campaigns that connect with people.
CLIENTS.
THE TEAM.
Working across Paris, Miami, Dubai and Monaco, our team brings together expertise in strategy, art direction, design, fashion, publishing and film production.
Patrice Meignan
Founder & Head Strategist
For over 20 years, Patrice has connected automotive brands with art, fashion and culture, creating bold collaborations and campaigns.
MEET PATRICE →
Marcela Meignan
Chief Operating Officer & Creative Director
Marcela connects fashion, mobility and contemporary culture through creative direction, design and publishing, shaping TheArsenale’s visual and editorial identity.
MEET THE COO →



























































