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20 YEARS OF THE COOLEST CAR CAMPAIGNS.

For 20 years, we’ve brought automotive brands together with artists, designers and cultural voices. From bold collaborations to memorable launches, we create campaigns that get people talking and build desire for your brand.

LET’S MAKE YOUR NEXT CAMPAIGN ICONIC.

LET’S TALK →
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A CREATIVE COLLECTIVE
SHAPING CAR CULTURE.

Our roots in automotive and motorsport publishing give us a clear understanding of car culture. We bring that insight to artistic collaborations, brand experiences and campaigns that connect with people.

CITROËN C3 × CASTELBAJAC
Copyright William CROZES @ TheArsenale
ALL GONE & ED BANGER FOR SMART

CLIENTS.

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Team

THE TEAM.

Working across Paris, Miami, Dubai and Monaco, our team brings together expertise in strategy, art direction, design, fashion, publishing and film production.

Patrice Meignan

Founder & Head Strategist

For over 20 years, Patrice has connected automotive brands with art, fashion and culture, creating bold collaborations and campaigns.

MEET PATRICE →
Portrait of Marcela Meignan

Marcela Meignan

Chief Operating Officer & Creative Director

Marcela connects fashion, mobility and contemporary culture through creative direction, design and publishing, shaping TheArsenale’s visual and editorial identity.

MEET THE COO →
Black-and-white portrait of Tom Brown, Creative Director at TheArsenale Agency.

Tom Brown

Creative Director
Black-and-white portrait of Elisa Bourgeois in front of a wall of bold typography.

Elisa Bourgeois

Development Director
Team
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LET’S MAKE SOMETHING ICONIC.

A launch. An artistic collaboration. A campaign people remember.
Bring us your ambition. We’ll bring the ideas—and make them happen.

PUSH TO START ↗Or WhatsApp Pat directly ↗

PARIS OFFICE

9 rue Emille Allez
75017 Paris
France
CONTACT ↗

MONACO OFFICE

12 Av. des Spélugues,
98000 Monaco
CONTACT ↗

DUBAI OFFICE

Oud Metha Rd – Umm Hurair Second
Dubai
United Arab Emirates
CONTACT ↗

Contact